Artificial Intelligence (AI) is no longer the stuff of science fiction. In fact, AI is transforming customer service and support. In this first article in a new series we take a general look at some of the benefits of AI in messaging services.
We take a closer look at the integration of payment services into messaging platforms in this third Messenger Update article, and consider if businesses will benefit as much as customers.
We have already discussed customer experience and customer journeys in this blog series. And now in the third instalment, we look at the end result of all these efforts: building meaningful customer relationships.
In our second article on messaging apps, we consider Google’s recent ‘about-turn’ on its platform, Allo, and ask if its ongoing collaboration with mobile operators is the traction needed to give Google a viable real-time communications solution.
In the first in a series of blogs about the business case for different messaging platforms we look at Apple's Business Chat, now out of beta, and wonder how long companies will have to wait before taking a bite of Apple’s latest UX-driven software.
Artificial Intelligence (AI): a customer service messaging force to be reckoned with. We show how businesses can benefit from AI. 🤖
When will we start to see payment services in business-focused messaging platforms? Functionality like this could be a real game changer – if played correctly.
Meaningful customer relationships are built on trust, consistency, and loyalty: on and offline. 🤝Customer Relationships ✓ CX ✓ Customer Journey ✓ Loyalty ✓
Mesaic takes a closer look at Google’s latest foray into messaging 💬, and wonders to what extent businesses could benefit from RCS.
Mesaic looks at Apple Business Chat 📱– iMessage for company-customer conversations – and considers if and how it goes above and beyond the expected.
Join Mesaic on a walk through the customer journey; across all digital and traditional touchpoints. ✓CX ✓Customer Interaction ✓Omni-Channel ✓User Experience
Mesaic on how to create unique customer experiences in the digital age ✓Omni-Channel ✓Transparency ✓Experience Assessment
A brief overview on how to make your business GDPR compliant before May 25th: obligations, guidelines and a 3 step checklist ✍︎
Mesaic’s view on tech trends and developments in 2017. From WhatsApp opening up for businesses to Chatbots and net neutrality in the US.
All new in the updated Facebook Messenger: Facebook is making it easier for businesses to use the messenger for communication towards customers.
The creation of WhatsApp resulted in one of today’s most loved messengers. As it recently opened up for businesses, we’ll have a look at the potential.
The new technology behind Progressive Web Apps called "Service Worker" enables new functions that have previously only been available to native apps.
4 hacks for businesses to engage with their community via messaging. Increase and improve the interaction between business and customers through messaging.
WeChat is messenger, social media network and e-commerce platform at the same time. It has become China's most popular social network.
The asian messenger app LINE is best-in-class for customer-business interaction within their app. We'll have a closer look at the extensive possibilities.
At Apples WWDC it was announced that iMessage will be opened for customer-business communication. Business Chat is a move towards conversational commerce.
Facebook Messenger opened up for businesses to interact with customers and meet them in one of their most loved channels. We'll take a look at what this means.
Google is using messaging to allow their business customers to speak to end customers in a digital manner. We'll take a look at how, why and in what way.
Customer-Business interaction within messaging structures is being pushed by Apple's iMessage, Google's RCS and Facebook Messenger. Here is why it will last.
Technology is all-embracing - whether it's business or private. The sheer value of software itself however changed over the last few years.
Users typically communicate in messaging structures as their preferred channel. Taking this approach into the business world is called conversational commerce.
Chatbots are promising a valuable tool for high efficiency in customer-business communication. But can chatbots actually live up to the promise?
Platforms are an essential part of the digital life. They can also play a relevant role for the way businesses structure their customer interaction.